When you are designing your website, there is a range of aesthetics, styles and colour schemes you can choose to showcase the message ad feel of your business. Whether you are aiming for a sleek and modern design, a minimalistic design or a vibrant and colourful design – the options are endless.
For a website to be considered a great website, user experience is of utmost importance. Web design Sydney has developed significantly over the years, with specific areas pointing to a professional website. Whether a user can find the information they are looking for without having to search for it, whether the home page is engaging for the audience to stay on the website and continue looking through, and whether the level of navigation and mobile friendless are all important aspects to consider when it comes to the functionality of your website.
5 Tips For Your Website Design
Designing your website can be overwhelming and daunting with a range of aspects to consider. To have a website that has aesthetic visual elements, and is user-friendly, consider these top 5 tips when you are beginning to design your website:
- Prioritise your homepage by keeping it minimalistic
- Create quality website content
- Ensure your website is mobile-friendly
- Consider your website design
- Plan for easy navigation
Prioritise your homepage by keeping it minimalistic
Keeping your home page minimalistic and free from clutter will ensure your audience can take in all of the content and images/videos on your home page without feeling overwhelmed. Site visitors are more likely to continue on your website if they do not have to click on too many drop-down menus and bars, or search to find the information they are searching for.
When you are designing the home page of your website and are contemplating what to include, here are some tips:
Imagery is a great way to split up the content on the page as a tactic to keep your audience engaged in the content on your page. As well as breaking up the continent, visuals are a great alternate way to communicate your message whilst being engaging for the audience.
- Space out content
Spaced-out content will ensure that your audience does not feel overwhelmed with a busy page full of text. Spaced-out text will also allow for adequate use of the design of the website to showcase itself.
- Include a call-to-action
Using a call-to-action is an excellent way of encouraging users to perform the action you minted them to perform whether this is signing up, completing a form or completing a purchase.
Create quality website content
When you are putting your content into your website there are a variety of factors to consider to ensure that your content is easy to read for the user. These factors include font size and colour choices, comprehendible content, text themes and many more.
The type of font and font size you use must be easy to read for your audience. Too many variations in font types can lead to a cluttered look which takes away from the message you are trying to portray. Varieties of serif fonts are often the best font choices for a font that is easy to read for the majority of people.
Ensure your website is mobile-friendly
A great website allows users to access the website and engage with all of its features on a browser, whether it is a desktop or mobile – which is why it is important to ensure your website is mobile-friendly. Mobile friendly is important considering these days it is becoming more and more common for people to utilise their mobile phone for internet searches.
Your mobile version of the website should be free from clutter and be easy to follow and read for the view. The user should be able to access the same content, imagery or videos which are displayed on the desktop version of your website for a similar experience.
Consider your website design
The design of a website plays a large role in the messaging you are wishing to convey about your brand to your audience. It is important to consider several design features when designing your website such as colour schemes, fonts, layout to element placement.
Element placement will ensure that your viewer’s attention is drawn to the specific areas you are wanting to draw attention to. This can be in the form of a call-to-action button in the centre of the screen or the positioning of your business logo could be in the website’s headline.
Plan for easy navigation
Easy navigation for your website allows your audience to find the areas or information they are searching for without a hassle. There are various ways to ensure your website utilises easy navigation such as a user-friendly menu that links to various other website pages from your home page, your website footer may have quick links to important areas of your website such as contact areas and linking your logo back to the home page is a great way for your audience to easily get back to where they came from.
Get Started By Implementing Your Website Design!
There is a wide range of aspects to consider when you are in the beginning stages of planning your website design. Considering your website design, planning for easy navigation of your website, creating quality website content, ensuring your website is mobile and user-friendly and prioritising the look and content of your home page can dramatically impact the performance and look of your website.
Whether you are aiming for a professional website that demonstrates your business’ capabilities or are looking for a fun and vibrant website showcasing your brand’s feel, reach out to a web design agency Sydney. A reputable and experienced web design agency will have experience in all areas of website design, structure and design to create a website that encapsulates your brand message.